Why the job is so much fun!

Inklusive Pleiten, Pech und Pannen

Isabel Fiedler ist eine unserer vielseitigsten Hostessen, die wir immer wieder regelmäßig und sehr gerne buchen, weil wir uns jederzeit auf sie verlassen können. Sie hat zahlreiche Jobs absolviert – in eigentlich jedem Bereich des Event-Marketings. Isabel zeichnet sich unter anderem aus durch:

• Reliability
• Punctuality
• Sociability
• well-groomed appearance

Beginners can benefit greatly from her many years of experience. We therefore interviewed her and asked her how she gets good jobs, what she says to difficult customers and what failures, misfortunes and mishaps she remembers.

Isabel, when is the best time, the best age, to start as a hostess or promoter?

"I started during my A-levels, so very early on. And then I just kept going, during my training and while I was working. Where else can you earn money so easily if you have the right attitude and enjoy dealing with people? And at some point, that's also independent of age - because some customers want people who are good at selling, have fun in life and have brains - and aren't just young and pretty. I'm all of these things in one, of course." (Here she gives us her mischievous Isabel laugh)

Do you know anyone who doesn't enjoy it?

"The hostess job? If you have the service gene, i.e. you are emphatic, attentive and friendly, then the job is super easy. But without these qualities? Difficult!"

The Sedcard entscheidet

Do you get a lot of jobs or are the jobs distributed among the many hostesses in Germany?

"To date, I've probably done around 550 jobs as a hostess - and I've done everything from service to back office, Trade fair and Promotion. I have the mega luxury of being able to pick and choose jobs based on my experience. I always go for foreign assignments straight away because I can then use my foreign language skills and I just really enjoy it. Especially when I can work with a reliable Agency like TRUST Promotion. Then I know that everything will work out on site.

Damit ich regelmäßig angefragt werde, aktualisiere ich etwa sechs bis sieben Mal im Jahr meine Sedcard. Die Projektleiter in der Agentur müssen ja sehen, dass ich aktiv bin, einsetzbar und vor allem wandelbar. Und je öfter ich gebucht wurde, desto mehr Anfragen kommen zukünftig – eines bedingt das andere.”

So it works. Have you ever had an embarrassing or unpleasant experience while working as a hostess?

„Ja, klar! Der Klassiker. Wir hatten ein Event in einem 5* Hotel. Der Sommelier war ausgefallen und ich bin ganz selbstbewusst eingesprungen. Ich präsentierte also dem Prinzen von Soundso den Rotwein und hatte irgendwie den Korken vorher nicht wieder richtig – naja – auf alle Fälle kippte ich den Wein mit Schwung einmal über seinen Schoß!”

Oh dear! Also very unpleasant

for the prince!
"Yes - but hello. So for the rest of the evening I walked around with a red head - and he with red pants, until his entourage brought him a replacement ...

For me alone, it was a Casting terribly embarrassing. I was responsible for the process and had helped the models to touch up their make-up before a shoot and used the moment to disappear for a moment myself. Back in the loft with models, agents, Photographers and customers, I went back to the models, touched up my powder or brushed a strand of hair out of my face. After 15 minutes, a guy said to me that my skirt had slipped. Unfortunately, it hadn't just slipped, it was stuck halfway down my panties."

"I do this job because I want to have fun."

At least he said something and it wasn't offensive. Have you ever been approached from the side in your job?

"It's been tried, but I didn't show them my weak side. At Bauma, a male-dominated event, one gentleman thought it was appropriate to speak to me rudely. I then grabbed him, asked him to leave the group and told him in private that I didn't want that. This usually works very well in one-to-one conversations. I also advise my colleagues to do the same and recommend: "Silence them with charm!"

That doesn't seem to be a problem for you. What has been your most successful event so far?

"Wow, that's difficult. I'm made in such a way that I can always pull out something great or positive. The gratitude of the guests gives me a lot, or the fact that I've helped to create a good atmosphere.
The tour with Nike Outdoor in 6o stadiums was great. We spent over a week in the great outdoors with a super group in Nike outfits. The client thanked us profusely afterwards and I was really pleased with the praise. I want the client and the agency to be happy, that's why I do the job."

What are the dos and don'ts of hostesses?

Nachdem wir unsere zuverlässige und nette Hostess interviewt haben, möchten wir noch einen kleinen Überblick über die Dos und Dont`s der Hostessen geben. Wird sich an die Dinge gehalten, steht einem erfolgreichen Messeauftritt und Event nichts im Wege.

Dos	Dont`s
Appropriate dress code	Unfriendliness towards colleagues, team leaders and visitors
Punctual appearance	Arrive poorly prepared
Compliance with specifications	Small talk with colleagues in front of customers
Thinking along is welcome	Eating, drinking, smoking in front of visitors
Ability to work in a team	Wrong clothes
Communication skills	Not well-rested and 100 percent fit

Friendliness, punctuality and an appropriate appearance are very important. It is also necessary to always wear appropriate clothing. If hostesses do not distinguish themselves from visitors in terms of dress code, it is difficult for visitors to find a contact person.

Most clients specify the dress code for hostesses so that nothing can go wrong. It is usually a relaxed dress code in which hostesses always feel comfortable, even during a long and strenuous day at the trade fair. Depending on the event and the client, the desired Outfit made available. In another article, we have summarized the most important factors relating to the Business outfit and the casual dress summarized. There you will find suggestions and important information for hostesses.