IAA 2021 in Munich - 9x different clients

03.08.2021

Dhe IAA Mobility last year was the major event of the trade fair and event industry: the world's largest automotive trade fair took place in Munich for the first time and was therefore also the first major event of its kind. Trade fair since the beginning of the coronavirus pandemic. 

Promoters, organisers and visitors alike have been preparing for the ultimate Event of the automotive industry. However, due to the strict hygiene measures, the preparations were also a real challenge for everyone involved - which was mastered brilliantly and made the IAA an absolute success!

With our Agency We were able to work for a total of 9 different top customers with our Personnel and have provided over 375 people in the period from 1 September to 12 September 2021.

Our customers include

  • AUDI
  • BMW/MINI: commissioned as a service partner by the agency topteam
  • Porsche
  • Munich Trade Fair Centre
  • Thomas magnets
  • Faurecia: commissioned as a service partner by the agency Joke Event
  • Fraunhofer Society
  • Ford: commissioned as a service partner by the Agency Imagination
  • Hyundai: commissioned as a service partner by the agency INNOCEAN Worldwide

We had multilingual hostesses and hosts, dedicated and experienced promoters and charming guides on hand for all customers. TRUST staff also provided test drive support and specialist advice for the various customers. And our logisticians and helping hands actively assisted with set-up, conversion and dismantling before, during and after the event.

The wide range of tasks at the trade fair itself and the Open Spaces, which were set up throughout the city centre, included looking after the stands and answering questions, guiding guests, looking after the vehicles and test tracks, looking after guests at various exclusive evening events, issuing visitor passes, registering customers and guiding visitors around the individual exhibition stands. Our staff were also on duty at the information stands, answering all visitor questions relating to the Trade fair and solved small and large problems with ease at all times. In addition, there were representative tasks, the distribution of gifts and give-aways, as well as their packaging and coordination at the stands. 

We would like to take this opportunity to thank our customers and partner agencies in particular for commissioning us and placing their trust in us: the IAA 2021 was an incomparable experience for us as an agency and the great cooperation and excellent joint preparation gave us great pleasure!

And of course we would like to thank our Personnel who really did a fantastic job! Both in the preparations and during the fair: You did a really great job! We say THANK YOU! 

We are now looking forward to an exciting trade fair and event year in 2022 and are optimistic that many more live encounters will finally be possible again in the coming months!

We promise you, our customers, our absolute commitment and reliable staff quality, which is regularly ensured by our two quality managers, Lisa Ladewig and Aylin Jochum, through regular castings and onboardings.

Our project managers in our Berlin office and at our head office in Munich look forward to receiving your personnel enquiries: whether for a trade fair, an event, a Promotionroadshows or tastings. 

And finally, of course, we want to let our management team, founder and owner Meike Klaebe-Leuchtner and Managing Director Maik Schrader, have their say:

"We were particularly pleased with the large and extensive personnel orders for the IAA 2021, directly from renowned customers and partner agencies, because they show that trust is not just a word in our company name, but is actually lived and implemented. Both from us in our staff and from our customers in us as a company and personnel service provider.

We have now been operating for over 21 years as Recruitment agency on the market - especially in these difficult times, this is not a matter of course and we are very grateful for the trust placed in us. Great things can only be achieved together - and we still have a lot of plans: we will and want to continue to live up to this trust! TRUST us!

Lisa Ladewig
Do you have any questions or would you like a customised offer? Please contact us!