Berliner Sparkasse: Digital OnBoarding Promotion

of Berliner Sparkasse

"Click. Click. Start!" - This is the motto of Berliner Sparkasse's major promotional campaign on the subject of online banking. TRUST Promotion was able to support this campaign with promoters from March to August 2017. Their task was to get customers excited about online banking.

The stand produced and designed by TRUST Promotion provided support: an aeroplane board bar with drinks, flyers and other materials. Interested customers of Berliner Sparkasse can check in for online banking and take off directly.

Our hard-working promoters were in action for a total of nine weeks and accompanied many different Sparkasse branches in Berlin. Many customers became enthusiastic about online banking and checked in to online banking.

Here you can see an insight into the first two weeks:

We are very happy and proud that our promoters were so successful. Thanks to our good stand-by system, there were no cancellations due to illness and all planned assignments could be carried out.
Here is a look at the second phase of the Sparkasse promotion:

Berliner Sparkasse's online banking offers many features and services that our promoters have familiarised customers with. Berliner Sparkasse has around two million customers and is the undisputed market leader in the Berlin area. Thanks to the good co-operation between our promoters and the Sparkasse employees, the Promotion a complete success. We hope that the promotion will be remembered fondly by everyone involved.
Here's a look at the third phase with a big thank you!